LÜTZE is a specialist in automation technology with solutions in the areas of highly flexible cables, connection technology, interface, intelligent current monitoring, control cabinet systems as well as in railroad technology. The ultimate goal is to increase the performance of customers' systems with sustainable products and solutions. LÜTZE is now taking the next step in digital lead recording to make the process even simpler and more automated.
Initially, the two systems "SnapAddy" and "sellify" worked autonomously. In SnapAddy, the visit reports and the trade show booth visitors as well as their interests, profile characteristics, and requests for offers and information material were documented. Subsequently, the responsible employees manually transferred this information to sellify and manually created the resulting tasks in sellify. For the responsible persons, this meant a high workload and time expenditure. This led to the urgent requirement for an interface between sellify and SnapAddy. Then in 2022, Friedrich Lütze GmbH commissioned the sellify team to develop such an interface. This now ensures automatic transmission of the captured information from SnapAddy to the relevant areas in sellify, recognizing existing visitors even as duplicates. In addition to the visit reports and contact as well as profile information around the booth visitors, tasks are also automatically created and assigned to suitable group work baskets.
This significantly reduces the amount of follow-up work required for trade fair visits and allows those responsible to process the information much more quickly. Tasks and their processing status can be tracked in sellify right from the start, are not lost, and trade show visitors receive information materials, offers, or appointment suggestions shortly after their trade show visit. Another resulting benefit is the detailed evaluation option of trade show reports in sellify, for example to initiate follow-up campaigns. If desired, these evaluations can even be sent automatically to previously defined recipients. With these new features, the satisfaction and acceptance of sellify in LÜTZE's sales department could be increased once again!
Now you can see for yourself how sellify works. Simply arrange a non-binding telephone appointment with us, in which we will explain the basic functions of sellify to you in a few minutes. Afterwards, you can test sellify free of charge. We are looking forward to your request.
"With the CRM from business//acts, we are taking the holistic approach to support. The application's ease of use ensures a high level of acceptance among our users."
Managing Directorabcfinance GmbH
„business//acts has responded precisely to our individual requirements. Features such as a quotation configurator or a planning module for article sales simplify the creation of quotations and enable exact purchase disposition. Even mobile working with sellify//onTour is a "killer feature"!"
Division Manager Sales Coordinationsecunet
"For more than 15 years, we at NetCologne have trusted in the collaboration with business//acts. Through sellify, we have been able to significantly increase the number of processed inquiries up to the order in the collaboration of field and office sales and enable the processing of all customer groups with different requirements in one system. The 360-degree view of the customer results in measurable cross-selling and upselling successes."
Sales Manager Medium-Sized Business CustomersNetCologne